Trip.com Eyes Asia Growth Beyond China

March 19, 2026·about 4 hours ago·via AD HOC NEWS

Trip.com Group positions itself as Asia's top travel service for regional journeys in the next three to five years. CEO Jane Sun emphasizes Asia's rapid growth, stating that dominating the region means leading globally. The company reports strong Q3 2025 net revenue of 18.3 billion yuan, up 15.5 percent year-over-year, fueled by robust demand. It strengthens branding and develops specialized products for new audiences.

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