Iran Revamps Tourism via Workforce Training

Iran pursues strategic tourism modernization through national workforce empowerment and professional retraining programs. Initiatives upskill guides, hoteliers, and hospitality staff to meet global standards amid ancient bazaars and Persian palaces. Focus areas include cultural heritage preservation, service excellence, and digital marketing for sites like Persepolis and Caspian shores. Government-backed courses blend tradition with innovation, boosting employability and visitor experiences.